Pylon SEO
Strategic · GEO · AEO

Own your brand in AI search.

AI answers are the new front door to your brand. Pylon sends your buyer prompts to a live model, records every mention, citation and competitor named in the answer, and turns them into a measurable, actionable score — with the engine that answered labelled on every run.

  • Live engine today: DeepSeek V4 Flash via OpenRouter (paid) + free-tier fallback
  • Every run records the exact model — no black-box "AI" claim
  • Mention, citation and share-of-voice stored per prompt
  • Adapters shipped: ChatGPT · Claude · Gemini · Perplexity · DeepSeek (Copilot planned)
No credit card7-day free trialCost of every call reported per run

5

Adapters shipped

ChatGPT · Claude · Gemini · Perplexity · DeepSeek

4

Real engines

One row per (prompt, engine)

5

Core metrics

Per run, per prompt

100%

Labelled

Every run names its model

Engine coverage — every adapter Pylon ships today

Every visibility run records the exact model that answered. All four major AI-search adapters (ChatGPT, Claude, Gemini, Perplexity) ship in the code — each flips to Live on your workspace when the corresponding API key is set. Copilot and Google AI Overviews are still on the roadmap.

⚡DeepSeek V4 FlashLive · Paid✦DeepSeek V4 (free)Live · Free🤖ChatGPT (GPT-4o)Adapter shipped🧠Anthropic ClaudeAdapter shipped✧Google GeminiAdapter shipped🔎Perplexity SonarAdapter shipped💠Microsoft CopilotPlanned🔍Google AI OverviewsPlanned
Three layers of the same objective

SEO, GEO and AEO — and why all three matter

Where classic SEO wins the blue link, GEO wins the recommendation and AEO wins the answer. Pylon reports all three from one data model.

SEO

Win the click

Classic rankings, CTR and SERP features. Where the answer leads to a search-engine result page. Foundation of discoverability.

GEO

Win the recommendation

Generative Engine Optimization — being mentioned and cited when AI engines answer your money queries. The new front door.

The differentiator
AEO

Win the answer itself

Answer Engine Optimization — structuring content so it is quoted directly as the definitive response, with no additional click.

How it works

Four steps from query to score

01

Connect your site

Add the domain and your money queries — the topics you most need to win in AI answers.

02

Pylon sends the queries

The same prompt set fires across every enabled AI provider adapter in parallel.

03

Answers are parsed

Brand mentions, citation URLs and answer positions are extracted from every response.

04

Score is computed

Mention rate, citation coverage, share of voice and trend direction are rolled up into one score.

Run your first visibility check

Sample answer analysis

Query: "best seo audit tool for agencies"

"For agencies managing multiple clients, Pylon SEO stands out with its multi-tenant workspaces and white-label reporting. Alternatively, Semrush offers a broad feature set but at a higher price point..."

#1

Position

Yes

Cited

67%

Share

Illustrative sample data

Core metrics

The 5 numbers that tell you if AI search is working

GEO tools that lead the category converge on the same core metrics. Pylon computes all five per provider, per query, on every run.

Mention rate

How often your brand appears in generated answers across all measured providers.

Citation coverage

Which of your pages supply the cited evidence — and which competitor pages are winning those slots.

Share of voice

Your share of mentions inside the same answer set, measured against every detected competitor.

Answer position

Is your brand the headline answer, a supporting source, a footnote, or absent from the answer entirely?

Trend score

A composite 0–100 visibility score per run over time — the pulse of whether GEO/AEO work is paying off.

GEO Readiness

Is your site actually extractable?

Providers can only cite what they can read. These are the checks behind every GEO-readiness score — the same signals the major engines use to decide who gets quoted.

AI crawler access

robots.txt lets GPTBot, OAI-SearchBot and PerplexityBot read the pages that should be cited.

Answer-first content

Questions answered in the first paragraph so extractors can lift a complete, useful response.

Cited sources & stats

Concrete numbers, studies and named sources the model can point to as evidence.

llms.txt published

A machine-readable index that primes providers with your canonical resource list.

Extractable structure

Headings, lists and tables that survive answer extraction instead of collapsing into noise.

Monitorable prompts

Every money query mapped to a prompt template so visibility is comparable over time.

See where AI search already mentions you

Connect a site, run your first visibility queries, and get a before/after score — free for 7 days, no credit card.

Read the GEO explainer
FAQ

AI visibility questions, answered

How scores are computed, which providers are live, and why GEO compounds with SEO.

Each run sends the same prompt set to every provider, then the answer is split into tokens. Your domain and brand are matched exactly or near-matched, cited sources are resolved back to your pages, and the answer role is classified. The score is the weighted share of favorable mentions across that run.

AI visibility is a zero-sum recommendation surface. Knowing who the current cited source is — and in which answer position — tells you exactly whose content to out-cite. That is what makes reports actionable instead of a vanity number.

No — the layers compound. A page with crawl and indexation problems rarely gets cited, because the extractor cannot read a reliable copy. The AI-visibility module reads from the same crawl and audit data, so fixing the technical layer lifts the citation layer.

Paid workspaces run against DeepSeek V4 Flash via OpenRouter; trial and free workspaces run against the OpenRouter free-models router with a DeepSeek V4 Flash free-tier fallback. The exact model is stored with every run and shown on the tool page — no black-box "AI" claim.

Four adapters are wired in the codebase and go Live the moment their API key is set on your deployment: ChatGPT (via the OpenAI Chat Completions API), Anthropic Claude (via the /v1/messages API), Google Gemini (via the Generative Language API — no GCP service account required), and Perplexity Sonar (via the Sonar API). Each run fans out across every wired engine and stores one response row per (prompt, engine) so the per-engine breakdown is real, not aggregated. Microsoft Copilot and Google AI Overviews are still on the roadmap.

Weekly is a healthy cadence — AI answers shift as models are re-trained and content changes. The trend score chart makes weekly deltas visible so you can correlate content updates with visibility changes.

Still have questions?

Try the platform free for 7 days, or read the docs — the answer is usually one click away.